2024 Galleries
The Spark Gallery pages are one of our most popular design destinations, with thousands of visitors each year. Check out some of the latest Spark entries, in the galleries below.
Galleries // 2024 Spark:Spring Student // Turn my day
Turn my day
Entrant
Competition: Spark:Spring Student
Designer: dakyeong kim
Design Type: Product & industrial
Company / Organization / School: jeonbuk university
Based on the 2023 trend research, it was noted that trends such as 'self-development' , 'interior items' and 'retro vibe' are gaining traction among the MZ generation in the market. To meet the latest trends, selected the D-Day calendar as an item and used the retro element of LP as a design motif to create a new type of D-Day calendar.The numbers on the calendar can be turned directly by the consumer, just as an LP works.In addition, the design concept was set as "expressing my goals with retro vibe" so that consumers can feel a new vibe from calaendar.During a three-week campaign on the Korean crowdfunding platform Tumbulbug, the D-day calendar ‘Turn My Day’ sold a total of 201 units to 186 individuals. Among the consumers, about 80% were in their 20s to 30s.About 80% of consumers were in their 20s and 30s. This showed that design strategies through research worked.
