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SF MoMA Poster
Winner - Silver
Designer: Adam Brodsley and Eric Heiman
Design Type: Grahics, Print
Company / Organization / School: Volume Design
This poster was commissioned to promote SFMOMA’s film series, Fidelity and Betrayal: Variations on the Remake, which explores the relationships between film remakes and their source material. The poster embodies this concept physically by dissecting and shuffling two images from one of the program pairings, allowing the viewer to “remake” it in their heads. Since the poster folds down to a takeaway promotion as well, it is also perforated along its fold lines allowing the user to physically remake the poster, too.