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Mimique Cell Phone
Winner - Silver
Designer: Ravi Sawhney & Design Team
Design Type: Product, Electronics
Company / Organization / School: RKS Design
The Mimique is a response to feature-heavy cell phones that have evolved to the point that you can barely tell they are phones. Our designers conceived of next generation touch-screen cell phone that called back to the cell phone’s early roots. The Mimique’s shape playfully mimics old-school phones that had exposed antennas. The sleek shape of the phone is designed to fit comfortably into your hand and slip easily into a pocket. But where the Mimique really sets itself apart is that it is designed to take advantage of the new, open-source cell phone technologies being developed by Google and the Open Handset Alliance. This barrier-breaking technology would allow users to customize their phones to work and look exactly the way they want. Designed for users who don’t take themselves or their phones too seriously, the eye-catching Mimique is poised to play a whole new game.