2011 Galleries

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Galleries // 2011 Spark:Concept // Track It

Track It

Winner - Silver

Competition: Spark:Concept
Designer: Kevin Cheng
Design Type: Transport
Company / Organization / School: Younoodle Design Bootcamp

As large cities become more bike-friendly, cyclists rely on their bike as primary transportation. However, 1.5 million bicycles in the US are stolen each year. Track It is a GPS- and RFID-enabled device that fits inside the bicycle’s frame. This device alerts the owner that his/her bicycle is being stolen or moved, via an application in his/her/your smart phone. It tracks the thief's path in real time and can be transmitted immediately to police nearby.