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Winner - Silver
Designer: Yves Béhar - Chief Designer
Design Type: Home Appliance
Company / Organization / School: SodaStream
SodaStream Play – Customize Your Soda Experience Play allows users to custom select every piece of the unit to create personalized SodaStreams that accommodate any style. A corresponding app has users visualize different color combinations, adding an element of playfulness to the overall experience. Using Play is intuitive: the bottle locks in, the head pushes down and automatically retracts when the liquid is carbonated. Additionally, using Play saves an average of 550 plastic bottles a year