2020 Galleries

The Spark Gallery pages are one of our most popular design destinations, with thousands of visitors each year. Check out some of the latest Spark entries, in the galleries below.

Galleries // 2020 Spark:Package // Fitbit Sustainable Packaging

Fitbit Sustainable Packaging

Winner - Gold

Competition: Spark:Package
Designer: Industrial Design Team
Design Type: Packaging
Company / Organization / School: Fitbit, Inc.
Team Members: Industrial Design Team

Fitbit packaging is how we welcome you to the Fitbit Family. Although it appears unassuming from the outside, the new package features a “Pop-up book” structure that presents the device and accessories all at once, in a delightful way. Unlike previous unboxing experiences, this package features a molded paper pulp tray, with beautiful contour, propping the device up. This allows users to have a dramatic first viewing of the product.


Fitbit Sustainable Packaging, Package Design

"Easy to open and access product."

"Simple and easy..."