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Fitbit Charge 5
Winner - Bronze
Designer: Design Team
Design Type: Wearable Tech, smart watches
Company / Organization / School: Fitbit, LLC.
Team Members: Fitbit Industrial Design Team
Charge 5 is the latest in Fitbit’s most popular line of trackers with the goal to empower and inspire users to live a healthier, more active life. We are bringing our most advanced health and wellness features previously only available on Fitbit smartwatches to a tracker for the first time, making the ability to impact your health accessible to more people around the world at an approachable price point. The design is recognizable from a distance, while still praised for its elevated appearance up close. While keeping familiarity at the forefront, streamlined form with gentle curvature embraces the simple band-like gesture. The soft friendly silhouette removes hard edges to be more inviting, more comfortable to wear for days. Charge 5 is a true result of a holistic blend between design and technology, defying physics and providing rich experience in a slim form factor, without sacrificing comfort. Its elevated yet familiar aesthetic makes the tracker truly universal and inspiring to wear, helping you manage your holistic health and wellness journey.