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Changjiang Insun Cinema At Xian La Botanica Capitaland Mall
Designer: Ajax Law - Design Director
Design Type: Interiors: Commercial
Company / Organization / School: One Plus Partnership Limited
Team Members: Virginia Lung, Design Director
This cinema is located at a family-friendly shopping mall. The client wants to incorporate this family-friendly atmosphere to the interior. The designers take this challenge seriously and do not only design a family room to encourage parents and children interaction. They took a step further and inject the playground element throughout the interior. They added a huge slide in the lobby design and used it throughout the whole design concept - from the red and white distinction to the whole illustration of forms. They would like to give the audience new whole new entertainment feeling and playing vibe, so to stand out from other cinema projects. Even if the audience does not really play with the slide, they would immediately think it’s funny when seeing it. They can also really climb up and slide down to truly enjoy being a child again.