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Zippo Packaging System
Winner - Bronze
Designer: SunHwa Lee - Senior Communication Designer
Design Type: Packaging
Company / Organization / School: Zippo (China) Outdoor Product Co., Ltd.
Team Members: SunHwa Lee & WenYuan Chen
The new packaging system has standardized the structure and the appearance of the entire Zippo product packaging designs. It has enhanced brand awareness for consumers as they can make the connection with the core value of the new branding.