2021 Galleries

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Galleries // 2021 Spark:Space // China Li Ning KuanZhai Alley Concept Store

China Li Ning KuanZhai Alley Concept Store

Finalist

Competition: Spark:Space
Designer: Yingtao Xu
Design Type: Interiors: Commercial
Company / Organization / School: Li Ning (China) Sports Goods Co., Ltd.
Team Members: Yingtao Xu

The space organically integrates characteristic elements of Sichuan folk customs, Broad and Narrow Alley ancient style, Chinese culture, urban culture and the sports trend culture of China Li-Ning. On the basis of preserving the original architectural style, it adopts the Chinese mortise and tenon joint structure, links up the three themes of "leisurely bamboo forest" in the front field, "China Li-Ning" in the midfield and "juniors not entering Sichuan" in the backfield. It applies the light and shadow animation to enhance visual experience, while coordinating with the stylistic features of the Broad and Narrow Alley itself. The space entrance is unfolded with three bird cage art devices to convey the artistic conception of the leisurely life of Chengdu people. The cages display the latest products, which are both interesting and practical.As a daily open leisure space for tea drinking in the store, the atrium tea break area pays tribute to the lifestyle that Chengdu people love, showing an easy, self-possessed "Sichuan comfort" attitude in the tense sports fashion trend.