2021 Galleries
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Galleries // 2021 Spark:Fall/Winter Student // GODIVA Premium Coffee Collection
GODIVA Premium Coffee Collection
Finalist
Competition: Spark:Fall/Winter Student
Designer: Cynthia Qin
Design Type: Concept, Packaging, Product & industrial
Company / Organization / School: ArtCenter College of Design
Website: http://cynthiaqindesign.com
Team Members: Cynthia Qin
The goal of this rebranding project is to bring GODIVA home — expanding and transforming the current product offerings into something that people can use on a daily basis; making the homemade coffee process into an enhanced daily ritual. “Look, smell, listen, feel, and taste. That’s what GODIVA is all about!” Referencing GODIVA’s slogan, this new coffee collection aims to expand and elevate the sensory experience by lifting the coffee brewing process to a premium level.
