2009 Galleries
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Galleries // 2009 Spark:Concept // Mirror Watch
Mirror Watch
Winner - Silver
Competition: Spark:Concept
Designer: Cheuk Kee Lai & SDWorks Team
Design Type: Product
Company / Organization / School: SDWorks/HK Polytechnic
The mirrored surface reveals a LED watch only when needed, for the rest of the time, the watch becomes an elegant reflective fashion accessory. With the proliferation of mobile phones and the ubiquity of computer screens, there’s no functional need to wear a watch because time is constantly at sight. Facing this challenge, Mirror Watch’s strategy was to generate customer’s interest for product that is falling out of usage. The Mirror Watch design was te result of a 14 weeks student project brief for the third year product design class, Fashion Accessories. Following a focus on flexibility of production and experimentation without increasing the cost, the first units were produced using CNC prototyping techniques. The design process followed multiple sketches, modelmaking, CAD development and prototyping all done within the university’s workshops.