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Safe Niños - Healing Treasure
Winner - Gold
Competition: Spark:Fall/Winter Student
Designer: Design Team
Design Type: Graphics: Print, Interior; Spatial Graphics; Social Impact
Company / Organization / School: Designmatters at ArtCenter College of Design
Team Members: Hyejin Kim, Lily Lin, Veilinda Rusli, Nikki Kentor & Kristie Poon; Faculty: Stella Hernandez, Dan Gottlieb & Penny Herscovitch
COANIQUEM is a nonprofit pediatric burn treatment center located in Chile that provides free treatment to over 8000 underserved young patients a year across Latin America. Healing Treasure is an immersive healing spatial design project developed for COANIQUEM’s satellite campus in Antofagasta, Chile, for real world implementation. We had the amazing opportunity to travel to Chile for an inspirational research trip to learn from architects, staff, patients, families, and doctors, along with fully immersing ourselves in the rich cultures of the North. Following up with the Healing Tree project that is implemented in COANIQUEM’s main campus in Santiago, Healing Treasure proposes a new holistic strategy to combine narrative storytelling, wayfinding, and environmental graphics in a resourceful and high-impact way for 2D and 3D implementation. Building upon existing storytelling devices and characters, new stories and characters are created to celebrate the cultures of the North, aiming to empower and engage the young burn patients of COANIQUEM as they undergo treatment. The project seeks to provide confidence for the patients to take charge of their own healing journey, and find joy after a traumatic experience through a sense of control and self-sufficiency.