2020 Galleries

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Galleries // 2020 Spark:Graphic // Cut and Paste: Preventing Visual Plagiarism

Cut and Paste: Preventing Visual Plagiarism

Winner - Platinum

Competition: Spark:Graphic
Designer: Lisa Winstanley - Prof.
Design Type: Brand communications, Print: publishing, posters, brochures
Company / Organization / School: Nanyang Technological University
Website: http://www.lisawinstanley.com
Team Members: Prof. Lisa Winstanley, Wu You, Lisa Peh Jiaxian, Eugene Lim & Ming Zheng

Visual-Plagiarism: a topic that affects almost everyone in the creative industry at some point during their career. however this is a topic that is seldom discussed or, worse, brushed aside as unimportant. This is perhaps due to the ambiguity of taking reference from an image and copying from it, and it is this ambiguity that can lead to poor ethical choices. This project intends to provide a guide for best practice and raise awareness, in order to enable students to make informed choices. The brief was therefore, to create an integrated design system which would appeal to young designers in Singapore to guide them through an active learning workshop. Collaterals include: A bespoke outer folder, A 36 page book, bookmark, posters, a series of postcards to facilitate debate and a custom designed stationery kit. Utilising the existing colour palette and fonts of the Nanyang Technological University brand, a strong red and blue theme is applied throughout. This is complemented by culturally appropriate imagery and rich, real-world examples of visual-plagiarism, homage, pastiche and parody. The notion of cut and paste culture is present throughout; a reminder for participants to consider ethical implications in their creative practice.


Cut and Paste: Preventing Visual Plagiarism, Graphic Design

"This project is strong visually and conceptually. Visual Plagiarism is a serious concern in the design world and sadly, it is not taught well in school. Many graduate knowing the bare minimum about visual plagiarism, copyrights and license. Therefore, this project is great and could have a huge impact in designers' learning experience."

"Great topic addressing real need."

"The aim of this design is important and timely. In a world where one can access essentially anything at the touch of a button, the topic of integrity in design, and the positive approach is to be commended."

"What a great initiative."

"Love how it's both a teaching element and conceptually strong design too."