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Galleries // 2021 Spark:Transport // Polestar Precept
Winner - Platinum
Designer: Maximilian Missoni - Head of Design
Design Type: Vehicles
Company / Organization / School: Polestar
Team Members: Maximilian Missoni
Polestar has a vision. That sustainable materials can create new design opportunities while redefining premium. Polestar Precept brings that vision to life. At Polestar, we know that electric vehicles offer a route to climate-neutrality but being electric isn’t enough. The journey towards greater sustainability is a journey without end. There are always further improvements to be made, new technologies to be employed, and new solutions to implement. With Precept we’ve gone further than we’ve done before, showing that sustainable and innovative materials don’t have to come at the expense of design or quality. Precept is the perfect example of how our sustainability ambitions, plans for technology, and design philosophy converge. Featuring sustainable materials in both its interior and exterior design, incorporating eye-tracking for safer driving, and an infotainment system powered by Google for a more personalised in-car experience. It’s a commitment car, a declaration of where we plan to go and what we plan to do. A rule to inform our future behaviour. A precept, in other words.