2022 Galleries
The Spark Gallery pages are one of our most popular design destinations, with thousands of visitors each year. Check out some of the latest Spark entries, in the galleries below.
Galleries // 2022 Spark:Product // Glo Hyper X2
Glo Hyper X2
Entrant
Competition: Spark:Product
Designer: Ken Kangmin Kim - Group Head of Design, New Categories at BAT
Design Type: Consumer goods, appliances
Company / Organization / School: British American Tobacco
Website: http://www.bat.com/
Hyper X2 is a tobacco heating system which employs user research driven features and technological innovation to improve experience. An intuitive LED interface provides subtle feedback during heating and communicates elapsed time through a countdown to manage session duration anxiety, while a boost feature intensifies flavour. The new iris shutter protects the internals from dust and debris. The form factor design is driven by ergonomics and usability, informing grip position. The detailing highlights the accurate machining processes employed in its manufacture.
